The BBC have an article on blogging figures, mentioning that the majority of people use their blogs to talk about themselves rather than, say, politics or culture or celebrities. Hey, we all do it. Nothing contentious there.
But then they have a little survey: “Is blogging journalism?”, they ask. And you can answer “Yes” or “No”. Not, you notice, “Sometimes”. Which suggests that they didn’t even bother reading their own article, let alone the report they cited.